happy holidays message
This project was something I did as a student employee for the NWPA Innovation Beehive Network. Since the University is public, it needed to be holiday-neutral. This motion graphic was sent out to thousands of viewers via email in December of 2021.
motion infographic
The goal of this project was to inform current and incoming college students about things they can do to make their virtual learning experience better. With the very sudden and forced shift to online education, many students have been struggling. This infographic, made in the Fall of 2020, offers tips and motivation to ease the struggles that come with the format. In this infographic, one visual motif that was kept consistent was a shape that had two pointed corners and two rounded corners. The shape reflects the logo for Zoom, a newly popular online learning format. The font Lato was used in this infographic because the shapes within the letterforms also reflect the shape previously explained. Iconography was used as the primary pictorial element of this infographic because it follows the same logic and goal of simplicity. In other words, the infographic is meant to make online learning simpler so the imagery within the infographic is also simple. Finally, the colors, in cooperation with the audio and the other visual elements used in this graphic, are meant to inspire energy and motivation in the viewers.
principles of design in motion
The objective of this project was to establish an understanding of the principles of motion graphics and how movement can enhance the meaning of a communicated message. The theme chosen to feature the principles of design was time. Design takes time to learn and it takes time to work on which is why it is the perfect theme for this motion design. Clocks are the most obvious symbol to represent time and the variety in types and models of clocks presented a lot of opportunity. The flat art design style was used because this design is meant to be upbeat and educational. Flat art with bright colors like blue and yellow make the design enjoyable and happy to watch and easy to keep an audiences attention. Finally, Futura PT was the font used within this design. The font has a modern and pointed look that compliments the flat art style nicely and grabs the viewers' attention enough without overpowering the scene.
Another one of my motion design projects can be viewed in the myPI section on my identity design page. That explainer video even won an award!
